On the Right Path
The University of Louisville Foundation once again approached Peritus to help produce their annual report. One of my favorite aspects of this project was the layout of the financial data, and even more so the development of unique approach to displaying a series of statistics the Foundation wanted to highlight in the opening of the report.
Design for the University of Louisville Foundation’s 2009 Annual Report was built off the title ‘On the Right Path.’ I developed a unique design which utilized a literal path that flowed and continued throughout the book which acted as a frame for the report’s images. Once finalized the design was carried over to the supplemental Financial and Investment Report which was available as a digital download from the Foundation’s website, as well as in printed ads that coincided with the report’s release.